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我们分析了近50份半年报:影视公司现金少,质押多,变卖资产“过冬”

来源: 南方日报网络版     时间: 2019年05月23日 03:42:57
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U米官方登陆平台直属招商最高㊖100返9♔诚招代理【微信QQ同步】860925559 腾讯分分彩,腾讯5分彩,腾讯10分彩,时时彩龙虎和,U米彩票代理,U米官网,U米平台注册,U米乐官网,U米娱乐官方网站。我们分析了近50份半年报:影视公司现金少,质押多,变卖资产“过冬”

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(  进)(击)(的)(当)(代)(明)(诚)(
A股)(影)(视)(传)(媒)(板)(块)(半)(年)(报)(中)(,光)(线)(传)(媒)(在)(投)(资)(收)(益)(助)(推)(下)(坐)(上)(利)(润)(增)(速)(头)(把)(交)(椅)(,紧)(跟)(其)(后)(的)(就)(是)(当)(代)(明)(诚)(,净)(利)(润)(增)(速)(高)(达)(426%。
当)(代)(明)(诚)(自)(2015年)(转)(型)(文)(体)(板)(块)(以)(来)(,业)(绩)(一)(路)(高)(歌)(猛)(进)(。2018年)(上)(半)(年)(,影)(视)(和)(体)(育)(“双)(刀)(流)(”的)(当)(代)(明)(诚)(实)(现)(营)(收)(8.73亿)(元)(,几)(乎)(追)(平)(2017年)(全)(年)(9.13亿)(元)(的)(营)(收)(水)(平)(,同)(比)(增)(长)(299%;净)(利)(润)(1.08亿)(元)(,同)(比)(增)(长)(426%。这)(一)(增)(长)(主)(要)(得)(益)(于)(《猎)(毒)(人)(》的)(顺)(利)(播)(出)(和)(公)(司)(完)(成)(世)(界)(杯)(亚)(洲)(区)(域)(赞)(助)(商)(代)(理)(权)(销)(售)(。
可)(以)(看)(到)(,虽)(然)(项)(目)(储)(备)(在)(数)(量)(上)(并)(不)(多)(,但)(是)(当)(代)(明)(诚)(在)(各)(个)(项)(目)(中)(的)(投)(资)(占)(比)(均)(较)(高)(,普)(遍)(在)(50%及)(以)(上)(。当)(代)(明)(诚)(的)(策)(略)(是)(“通)(过)(每)(年)(至)(少)(推)(出)(一)(部)(精)(品)(剧)(的)(策)(略)(来)(逐)(步)(巩)(固)(自)(身)(在)(精)(品)(剧)(的)(市)(场)(地)(位)(“。
中)(报)(发)(布)(后)(不)(久)(,当)(代)(明)(诚)(便)(发)(布)(公)(告)(称)(,已)(完)(成)(重)(大)(资)(产)(款)(项)(支)(付)(,价)(格)(6850万)(美)(元)(,新)(英)(体)(育)(正)(式)(成)(为)(当)(代)(明)(诚)(全)(资)(子)(公)(司)(。当)(代)(明)(诚)(表)(示)(,随)(着)(新)(英)(体)(育)(的)(并)(入)(,当)(代)(明)(诚)(体)(育)(板)(块)(“营)(销)(+版)(权)(”的)(双)(轮)(驱)(动)(格)(局)(正)(式)(形)(成)(。值)(得)(注)(意)(的)(是)(,8月)(初)(新)(英)(体)(育)(与)(爱)(奇)(艺)(等)(共)(同)(成)(立)(合)(资)(公)(司)(运)(营)(“爱)(奇)(艺)(体)(育)(”,专)(注)(2C业)(务)(。新)(英)(体)(育)(今)(年)(上)(半)(年)(营)(收)(和)(净)(利)(润)(分)(别)(为)(3.71亿)(和)(1.23亿)(,盈)(利)(能)(力)(强)(劲)(。
  华)(谊)(兄)(弟)(:新)(片)(表)(现)(一)(般)(,实)(景)(娱)(乐)(成)(最)(大)(期)(待)(
一)(度)(深)(陷)(舆)(论)(风)(波)(的)(华)(谊)(兄)(弟)(交)(出)(了)(一)(份)(还)(算)(亮)(眼)(的)(半)(年)(报)(。
2018年)(上)(半)(年)(,华)(谊)(兄)(弟)(实)(现)(营)(业)(总)(收)(入)(为)(21.22亿)(元)(,比)(上)(年)(同)(期)(增)(长)(44.77%;归)(属)(于)(上)(市)(公)(司)(股)(东)(净)(利)(润)(为)(2.77亿)(元)(,比)(上)(年)(同)(期)(下)(降)(35.54%;扣)(除)(非)(经)(常)(性)(收)(益)(的)(加)(持)(后)(,导)(致)(今)(年)(净)(利)(润)(出)(现)(大)(幅)(度)(下)(滑)(后)(归)(属)(于)(上)(市)(公)(司)(股)(东)(净)(利)(润)(为)(2.52亿)(元)(,比)(上)(年)(同)(期)(增)(长)(151.29%。
营)(业)(收)(入)(和)(扣)(非)(净)(利)(润)(的)(表)(现)(都)(很)(漂)(亮)(,但)(净)(利)(润)(同)(比)(下)(滑)(严)(重)(。下)(滑)(的)(主)(要)(是)(因)(为)(去)(年)(上)(半)(年)(,华)(谊)(兄)(弟)(转)(手)(银)(汉)(科)(技)(股)(权)(,投)(资)(收)(益)(高)(达)(到)(5.41亿)(元)(。今)(年)(没)(有)(非)(经)(常)(性)(收)(益)(的)(加)(持)(直)(接)(导)(致)(了)(上)(半)(年)(净)(利)(润)(的)(下)(滑)(。
拉)(动)(营)(收)(业)(务)(的)(增)(长)(的)(主)(力)(军)(是)(影)(视)(业)(务)(。从)(营)(业)(收)(入)(来)(看)(,影)(视)(娱)(乐)(实)(现)(业)(务)(收)(入)(为)(19.62亿)(元)(,同)(比)(增)(长)(94.54%。《芳)(华)(》和)(《前)(任)(3:再)(见)(前)(任)(》分)(别)(贡)(献)(了)(2.2亿)(、16.4亿)(合)(计)(18.6亿)(的)(票)(房)(,对)(华)(谊)(兄)(弟)(的)(业)(绩)(贡)(献)(不)(小)(。
但)(值)(得)(关)(注)(的)(是)(,《芳)(华)(》和)(《前)(任)(3》这)(两)(部)(电)(影)(是)(去)(年)(12月)(上)(映)(,属)(于)(跨)(期)(电)(影)(。“余)(粮)(”给)(力)(,但)(是)(新)(片)(票)(房)(表)(现)(却)(不)(佳)(。2018年)(,顾)(长)(卫)(导)(演)(的)(《遇)(见)(你)(真)(好)(》只)(录)(得)(5101万)(票)(房)(,徐)(克)(导)(演)(的)(《狄)(仁)(杰)(之)(四)(大)(天)(王)(》也)(只)(达)(到)(6.06亿)(票)(房)(。在)(8月)(份)(新)(上)(映)(,由)(华)(谊)(兄)(弟)(引)(进)(的)(《小)(偷)(家)(族)(》上)(映)(31天)(,只)(获)(得)(票)(房)(9621.6万)(。
下)(半)(年)(即)(将)(上)(映)(的)(电)(影)(如)(贾)(樟)(柯)(的)(《江)(湖)(儿)(女)(》、姚)(晨)(的)(《找)(到)(你)(》以)(及)(《念)(念)(手)(纪)(》,这)(些)(电)(影)(最)(终)(能)(撬)(动)(多)(大)(的)(票)(房)(有)(待)(观)(察)(。
在)(艺)(人)(经)(纪)(以)(及)(综)(艺)(业)(务)(方)(面)(,华)(谊)(兄)(弟)(上)(半)(年)(的)(成)(绩)(还)(算)(不)(错)(。旗)(下)(艺)(人)(杨)(颖)(、郑)(恺)(、陈)(赫)(、李)(晨)(所)(持)(股)(的)(浙)(江)(东)(阳)(浩)(瀚)(影)(视)(上)(半)(年)(的)(净)(利)(润)(为)(1.15亿)(元)(。东)(阳)(浩)(瀚)(的)(主)(要)(收)(入)(来)(自)(几)(位)(艺)(人)(多)(次)(参)(与)(的)(综)(N代)(《奔)(跑)(吧)(第)(二)(季)(》《王)(牌)(对)(王)(牌)(第)(三)(季)(》等)(。
而)(华)(谊)(兄)(弟)(自)(2011年)(开)(始)(押)(宝)(的)(实)(景)(娱)(乐)(业)(务)(板)(块)(,2018年)(面)(临)(大)(考)(。7月)(23日)(,华)(谊)(兄)(弟)(高)(调)(宣)(布)(华)(谊)(兄)(弟)(电)(影)(世)(界)((苏)(州)()盛)(大)(开)(业)(,投)(资)(规)(模)(35亿)(元)(的)(该)(乐)(园)(何)(时)(盈)(利)(成)(为)(关)(注)(焦)(点)(。半)(年)(报)(显)(示)(华)(谊)(兄)(弟)(品)(牌)(授)(权)(及)(实)(景)(娱)(乐)(板)(块)(营)(业)(收)(入)(1.4亿)(元)(,较)(上)(年)(同)(期)(相)(比)(下)(降)(28.40%。对)(此)(半)(年)(报)(中)(仅)(解)(释)(为)(,主)(要)(是)(因)(为)(项)(目)(推)(进)(进)(度)(存)(在)(时)(间)(性)(差)(异)(。
  华)(策)(:影)(视)(内)(容)(缺)(乏)(爆)(款)(,经)(纪)(业)(务)(强)(势)(崛)(起)(
作)(为)(老)(牌)(的)(影)(视)(公)(司)(,华)(策)(在)(产)(能)(和)(营)(收)(上)(拔)(得)(头)(筹)(。
华)(策)(上)(半)(年)(实)(现)(营)(收)(21.87亿)(元)(,比)(上)(年)(同)(期)(增)(长)(24.89%;归)(属)(于)(上)(市)(公)(司)(股)(东)(的)(扣)(非)(净)(利)(润)(为)(2.63亿)(元)(,同)(期)(增)(长)(16.81%;毛)(利)(率)(31.76%,较)(去)(年)(下)(半)(年)(提)(升)(4.42%,持)(续)(回)(升)(。公)(司)(全)(网)(剧)(年)(产)(能)(达)(1,000集)(以)(上)(,产)(能)(规)(模)(稳)(居)(全)(行)(业)(第)(一)(。
上)(半)(年)(,华)(策)(有)(《谈)(判)(官)(》《老)(男)(孩)(》《梦)(想)(合)(伙)(人)(》等)(10部)(全)(网)(剧)(首)(播)(,营)(收)(18.62亿)(元)(,为)(上)(半)(年)(贡)(献)(主)(要)(利)(润)(。
但)(可)(惜)(的)(是)(,华)(策)(在)(剧)(集)(上)(并)(未)(延)(续)(去)(年)(的)(强)(势)(,今)(年)(重)(点)(主)(推)(的)(古)(装)(大)(剧)(《天)(盛)(长)(歌)(》和)(青)(春)(偶)(像)(剧)(《甜)(蜜)(暴)(击)(》没)(有)(能)(成)(为)(爆)(款)(。其)(中)(,《天)(盛)(长)(歌)(》虽)(然)(豆)(瓣)(评)(分)(达)(到)(了)(7.6,但)(收)(视)(率)(一)(直)(在)(低)(位)(徘)(徊)(,在)(热)(度)(上)(远)(远)(不)(及)(去)(年)(的)(《三)(生)(三)(世)(十)(里)(桃)(花)(》。
电)(影)(方)(面)(也)(出)(现)(了)(明)(显)(下)(滑)(。
与)(去)(年)(联)(合)(出)(品)(《绣)(春)(刀)(2》、联)(合)(发)(行)(《妖)(猫)(传)(》《悟)(空)(传)(》的)(亮)(眼)(成)(绩)(相)(比)(,上)(半)(年)(华)(策)(在)(投)(资)(电)(影)(上)(的)(胆)(魄)(明)(显)(小)(了)(不)(少)(。
报)(告)(期)(内)(,华)(策)(影)(院)(票)(房)(收)(入)(4083万)(元)(,同)(比)(增)(长)(3.86%;电)(影)(销)(售)(收)(入)(6187.44万)(元)(,同)(比)(降)(低)(16.39%。上)(半)(年)(,华)(策)(参)(与)(了)(《祖)(宗)(十)(九)(代)(》《勇)(敢)(者)(游)(戏)(》《南)(极)(之)(恋)(》以)(及)(《马)(丽)(与)(魔)(女)(之)(花)(》共)(计)(4部)(影)(片)(,总)(票)(房)(9.16亿)(元)(,其)(中)(只)(有)(郭)(德)(纲)(《祖)(宗)(十)(九)(代)(》为)(参)(投)(和)(主)(控)(宣)(发)(,最)(终)(票)(房)(成)(绩)(为)(1.7亿)(元)(,表)(现)(一)(般)(。其)(他)(三)(部)(作)(品)(皆)(为)(联)(合)(推)(广)(或)(联)(合)(发)(行)(,对)(业)(绩)(影)(响)(较)(小)(。不)(过)(在)(下)(半)(年)(,华)(策)(在)(电)(影)(方)(面)(值)(得)(期)(待)(,从)(即)(将)(上)(映)(的)(片)(子)(来)(看)(,不)(少)(项)(目)(都)(是)(主)(控)(投)(资)(或)(者)(宣)(发)(的)(。
值)(得)(一)(提)(的)(是)(,华)(策)(经)(纪)(业)(务)(表)(现)(抢)(眼)(。
8月)(份)(,三)(家)(视)(频)(网)(站)(联)(合)(六)(大)(影)(视)(制)(作)(公)(司)(发)(布)(声)(明)(,联)(合)(抵)(制)(艺)(人)(“天)(价)(”片)(酬)(现)(象)(。华)(策)(影)(视)(就)(参)(与)(其)(中)(,而)(在)(经)(纪)(业)(务)(的)(积)(极)(布)(局)(正)(可)(以)(从)(源)(头)(舒)(缓)(演)(员)(高)(片)(酬)(带)(来)(的)(制)(作)(压)(力)(。
华)(策)(在)(去)(年)(经)(纪)(营)(收)(大)(涨)(两)(倍)(多)(的)(情)(况)(下)(,上)(半)(年)(又)(趁)(势)(新)(签)(约)(了)(4名)(艺)(人)(,实)(现)(收)(入)(1.27亿)(元)(,再)(次)(同)(比)(增)(长)(近)(两)(倍)(。旗)(下)(已)(签)(约)(的)(艺)(人)(胡)(一)(天)(、吴)(倩)(、蔡)(文)(静)(等)(艺)(人)(的)(商)(业)(价)(值)(也)(在)(不)(断)(提)(高)(,带)(动)(了)(经)(纪)(业)(务)(进)(一)(步)(走)(高)(。
  唐)(德)(“踩)(雷)(”
被)(《巴)(清)(传)(》爆)(雷)(困)(扰)(的)(唐)(德)(影)(视)(半)(年)(报)(业)(绩)(还)(算)(不)(错)(:上)(半)(年)(实)(现)(营)(收)(49476.9万)(元)(,同)(比)(增)(长)(59.03%;实)(现)(净)(利)(润)(9011.54万)(元)(,同)(比)(增)(长)(50%。
营)(业)(收)(入)(增)(长)(的)(主)(要)(原)(因)(是)(电)(视)(剧)(《战)(时)(我)(们)(正)(年)(少)(》、《东)(宫)(》版)(权)(的)(授)(权)(收)(入)(。
而)(此)(前)(唐)(德)(影)(视)(已)(为)(《巴)(清)(传)(》确)(认)(的)(7亿)(元)(收)(入)(和)(4000多)(万)(的)(存)(货)(,如)(果)(风)(险)(落)(地)(,唐)(德)(影)(视)(将)(迎)(来)(巨)(额)(资)(产)(减)(值)(。有)(市)(场)(评)(论)(指)(出)(,最)(坏)(的)(情)(况)(下)(,唐)(德)(影)(视)(有)(可)(能)(成)(为)(影)(视)(界)(的)(獐)(子)(岛)(。
关)(于)(热)(议)(的)(电)(视)(剧)(《巴)(清)(传)(》主)(要)(演)(员)(受)(到)(相)(关)(传)(闻)(影)(响)(,唐)(德)(影)(视)(回)(应)(称)(,截)(至)(目)(前)(公)(司)(尚)(未)(收)(到)(电)(视)(台)(对)(于)(该)(剧)(的)(排)(播)(通)(知)(,若)(该)(剧)(未)(能)(在)(2018年)(播)(出)(,公)(司)(本)(年)(度)(经)(营)(活)(动)(现)(金)(流)(会)(因)(此)(受)(到)(不)(利)(影)(响)(,进)(而)(可)(能)(影)(响)(公)(司)(对)(其)(他)(影)(视)(剧)(项)(目)(的)(投)(资)(进)(度)(。
《巴)(清)(传)(》在)(唐)(德)(影)(视)(的)(整)(个)(战)(略)(版)(图)(上)(的)(位)(置)(太)(重)(要)(了)(。2017年)(唐)(德)(影)(视)(的)(全)(部)(营)(收)(11.8亿)(,其)(中)(《巴)(清)(传)(》就)(贡)(献)(了)(6.2亿)(。此)(前)(各)(大)(券)(商)(对)(于)(唐)(德)(影)(视)(研)(报)(中)(,大)(都)(以)(《巴)(清)(传)(》为)(例)(,看)(好)(其)(输)(出)(精)(品)(头)(部)(内)(容)(的)(能)(力)(。而)(今)(年)(2月)(密)(集)(的)(年)(报)(点)(评)(过)(后)(,除)(了)(一)(家)(券)(商)(对)(其)(一)(季)(报)(出)(了)(简)(短)(评)(析)(,再)(无)(机)(构)(对)(唐)(德)(发)(出)(个)(股)(研)(报)(。按)(照)(一)(般)(的)(市)(场)(惯)(例)(,这)(是)(机)(构)(们)(在)(以)(“沉)(默)(”表)(示)(看)(空)(。
唐)(德)(在)(半)(年)(报)(中)(提)(及)(了)(其)(他)(项)(目)(,多)(少)(对)(《巴)(清)(传)(》风)(险)(进)(行)(对)(冲)(。在)(深)(耕)(精)(品)(内)(容)(制)(作)(的)(同)(时)(,唐)(德)(影)(视)(也)(开)(始)(布)(局)(精)(品)(电)(影)(院)(线)(,上)(半)(年)(已)(有)(6家)(唐)(德)(影)(院)(公)(司)(参)(与)(管)(理)(的)(“唐)(德)(电)(影)(公)(园)(”品)(牌)(影)(院)(开)(业)(。
  净)(利)(润)(下)(滑)(最)(惨)(:华)(录)(百)(纳)(、东)(方)(网)(络)(、文)(投)(控)(股)(、骅)(威)(文)(化)(、印)(纪)(传)(媒)(
曾)(出)(品)(国)(产)(剧)(《深)(夜)(食)(堂)(》的)(影)(视)(公)(司)(华)(录)(百)(纳)(,成)(为)(今)(年)(上)(半)(年)(净)(利)(润)(下)(滑)(最)(惨)(重)(的)(公)(司)(。
今)(年)(上)(半)(年)(,华)(录)(百)(纳)(实)(现)(营)(业)(收)(入)(3.26亿)(元)(,同)(比)(大)(减)(62.77%;归)(属)(于)(上)(市)(公)(司)(股)(东)(的)(净)(利)(润)(为)(-2.67亿)(元)(,更)(是)(同)(比)(骤)(降)(513.51%。
亏)(损)(的)(主)(要)(原)(因)(是)(该)(公)(司)(旗)(下)(综)(艺)(栏)(目)(《小)(镇)(故)(事)(》招)(商)(收)(入)(低)(于)(预)(期)(,综)(艺)(栏)(目)(《跨)(界)(歌)(王)(》(第)(三)(季)()参)(与)(方)(式)(改)(变)(,综)(艺)(栏)(目)(项)(下)(收)(入)(大)(幅)(减)(少)(。同)(时)(,由)(于)(《小)(镇)(故)(事)(》当)(期)(大)(幅)(经)(营)(亏)(损)(,该)(公)(司)(必)(须)(按)(照)(相)(关)(会)(计)(政)(策)(计)(提)(存)(货)(跌)(价)(准)(备)(。
此)(外)(,华)(录)(百)(纳)(还)(受)(到)(客)(户)(、服)(装)(电)(商)(创)(业)(项)(目)(“明)(星)(衣)(橱)(”的)(牵)(连)(,对)(后)(者)(项)(下)(三)(家)(公)(司)(全)(额)(计)(提)(坏)(账)(准)(备)(,影)(响)(当)(期)(利)(润)(总)(额)(3288.1万)(元)(。
东)(方)(网)(络)(的)(业)(绩)(下)(滑)(也)(非)(常)(明)(显)(,这)(家)(公)(司)(正)(试)(图)(从)(传)(统)(制)(造)(业)(向)(文)(旅)(行)(业)(转)(型)(,但)(至)(今)(依)(然)(处)(于)(转)(型)(阵)(痛)(期)(。今)(年)(上)(半)(年)(,该)(公)(司)(仅)(实)(现)(收)(入)(1.06亿)(元)(,同)(比)(减)(少)(60.71%,净)(亏)(损)(则)(有)(6908万)(元)(,同)(比)(恶)(化)(335.01%。
目)(前)(为)(止)(,计)(量)(器)(具)(制)(造)(依)(然)(是)(该)(公)(司)(实)(际)(意)(义)(上)(的)(业)(务)(主)(力)(,营)(收)(占)(比)(高)(达)(84.16%,而)(文)(化)(传)(媒)(业)(务)(只)(占)(不)(到)(16%。此)(前)(,东)(方)(网)(络)(寄)(望)(于)(通)(过)(大)(举)(收)(购)(文)(娱)(公)(司)(来)(完)(成)(跨)(界)(转)(型)(,其)(中)(包)(括)(意)(图)(收)(购)(陈)(建)(斌)(、蒋)(勤)(勤)(、许)(晴)(、王)(学)(兵)(等)(一)(干)(明)(星)(持)(股)(的)(嘉)(博)(文)(化)(,却)(因)(为)(监)(管)(政)(策)(等)(诸)(多)(原)(因)(中)(途)(流)(产)(,导)(致)(该)(公)(司)(目)(前)(深)(陷)(“欲)(转)(却)(未)(能)(转)(”的)(尴)(尬)(处)(境)(。
除)(上)(述)(两)(家)(外)(,文)(投)(控)(股)(、骅)(威)(文)(化)(、印)(纪)(传)(媒)(三)(家)(公)(司)(的)(同)(期)(净)(利)(润)(也)(分)(别)(下)(滑)(97.94%、93.16%、91.89%
文)(投)(控)(股)(解)(释)(称)(,业)(绩)(下)(滑)(的)(主)(要)(原)(因)(是)(该)(公)(司)(主)(投)(主)(控)(的)(电)(影)(项)(目)(及)(主)(要)(参)(投)(的)(电)(视)(项)(目)(均)(尚)(处)(于)(投)(拍)(或)(制)(作)(开)(发)(期)(,部)(分)(影)(视)(剧)(正)(于)(暑)(期)(档)(热)(映)(尚)(未)(下)(线)(,因)(此)(截)(至)(今)(年)(上)(半)(年)(,相)(关)(影)(视)(剧)(项)(目)(收)(入)(尚)(未)(确)(认)(。
骅)(威)(文)(化)(与)(此)(类)(似)(,该)(公)(司)(电)(视)(剧)(作)(品)(收)(入)(则)(同)(比)(下)(降)(99.88%,主)(要)(原)(因)(是)(该)(公)(司)(新)(电)(视)(剧)(《幕)(后)(之)(王)(》和)(《他)(看)(见)(我)(的)(声)(音)(》(原)(名)(《我)(知)(道)(你)(的)(秘)(密)(》)处)(于)(拍)(摄)(及)(后)(期)(制)(作)(中)(,未)(能)(在)(上)(半)(年)(交)(付)(母)(带)(,故)(不)(能)(确)(认)(相)(关)(收)(入)(。
印)(纪)(传)(媒)(的)(业)(务)(重)(心)(同)(样)(堆)(积)(在)(下)(半)(年)(。该)(公)(司)(参)(与)(投)(资)(制)(作)(的)(电)(影)(《图)(兰)(朵)(》已)(于)(7月)(份)(完)(成)(现)(场)(拍)(摄)(工)(作)(正)(式)(杀)(青)(,《断)(片)(之)(险)(途)(夺)(宝)(》的)(发)(行)(工)(作)(正)(在)(推)(进)(中)(,投)(资)(引)(进)(的)(影)(片)(《世)(界)(的)(尽)(头)(》《米)(尔)(斯)(夫)(人)(》则)(正)(在)(办)(理)(电)(影)(引)(进)(相)(关)(手)(续)(。此)(外)(,《长)(安)(十)(二)(时)(辰)(》《如)(若)(巴)(黎)(不)(快)(乐)(》《十)(年)(阳)(光)(十)(年)(华)(》等)(电)(视)(剧)(将)(预)(计)(在)(下)(半)(年)(相)(继)(上)(映)(,投)(资)(制)(作)(的)(头)(部)(电)(视)(剧)(《尚)(宫)(》则)(已)(基)(本)(完)(成)(前)(期)(筹)(备)(工)(作)(,预)(计)(今)(年)(下)(半)(年)(开)(机)(拍)(摄)(。
  新)(三)(板)(喜)(忧)(参)(半)(,长)(江)(文)(化)(、开)(心)(麻)(花)(营)(收)(涨)(了)(毛)(利)(率)(却)(在)(降)(低)(
新)(三)(板)(上)(影)(视)(公)(司)(的)(情)(况)(同)(样)(也)(是)(喜)(忧)(参)(半)(。
受)(股)(票)(流)(动)(性)(低)(、融)(资)(成)(本)(高)(等)(因)(素)(影)(响)(,今)(年)(已)(经)(有)(13家)(公)(司)(已)(撤)(离)(新)(三)(板)(,包)(括)(耀)(客)(传)(媒)(、乐)(华)(文)(化)(、嘉)(行)(传)(媒)(等)(等)(。尽)(管)(少)(了)(这)(些)(头)(部)(公)(司)(,今)(年)(上)(半)(年)(新)(三)(板)(影)(视)(板)(块)(的)(成)(绩)(依)(然)(不)(乏)(亮)(点)(。
长)(江)(文)(化)(以)(6716.19万)(元)(的)(净)(利)(润)(跃)(升)(为)(榜)(首)(。唐)(人)(影)(视)(紧)(随)(其)(后)(,净)(利)(润)(为)(4290万)(元)(。开)(心)(麻)(花)(位)(列)(第)(二)(,净)(利)(润)(4051万)(元)(。此)(外)(,中)(广)(影)(视)(、森)(宇)(文)(化)(和)(保)(奇)(影)(视)(这)(三)(家)(公)(司)(净)(利)(润)(均)(实)(现)(大)(幅)(增)(长)(。
得)(益)(于)(电)(视)(剧)(的)(投)(资)(发)(行)(,长)(江)(文)(化)(的)(业)(绩)(已)(经)(实)(现)(了)(连)(续)(四)(年)(的)(增)(长)(。今)(年)(上)(半)(年)(,长)(江)(文)(化)(发)(行)(了)(包)(括)(《我)(的)(前)(半)(生)(》、《急)(诊)(科)(医)(生)(》、《楚)(乔)(传)(》、《白)(鹿)(原)(》、《恋)(爱)(先)(生)(》等)(10部)(热)(门)(电)(视)(剧)(,进)(一)(步)(刺)(激)(了)(业)(绩)(增)(长)(。
开)(心)(麻)(花)(蹿)(升)(速)(度)(最)(为)(迅)(猛)(。财)(报)(显)(示)(,开)(心)(麻)(花)(2018年)(上)(半)(年)(营)(收)(3.41亿)(元)(,较)(去)(年)(同)(期)(增)(长)(了)(113%。其)(中)(艺)(人)(经)(纪)(板)(块)(增)(幅)(最)(为)(迅)(猛)(,实)(现)(收)(入)(1.43亿)(元)(。
艺)(人)(经)(纪)(业)(务)(板)(块)(的)(爆)(发)(,主)(要)(原)(因)(开)(心)(麻)(花)(用)(话)(剧)(和)(电)(影)(孵)(化)(出)(沈)(腾)(、马)(丽)(、艾)(伦)(、常)(远)(等)(一)(批)(艺)(人)(。目)(前)(,其)(参)(投)(的)(电)(影)(《西)(虹)(市)(首)(富)(》票)(房)(已)(经)(达)(到)(了)(25.24亿)(元)(,包)(括)(将)(在)(国)(庆)(档)(上)(映)(的)(《李)(茶)(的)(姑)(妈)(》,都)(将)(刺)(激)(开)(心)(麻)(花)(下)(半)(年)(的)(业)(绩)(增)(长)(。
值)(得)(注)(意)(的)(是)(,长)(江)(文)(化)(、唐)(人)(影)(视)(以)(及)(开)(心)(麻)(花)(尽)(管)(在)(业)(绩)(上)(表)(现)(不)(错)(,但)(是)(毛)(利)(率)(同)(去)(年)(相)(比)(均)(出)(现)(较)(大)(幅)(度)(下)(滑)(。
开)(心)(麻)(花)(业)(绩)(亮)(眼)(,艺)(人)(经)(纪)(相)(比)(于)(2017年)(同)(期)(增)(长)(362.21%,但)(艺)(人)(经)(纪)(收)(入)(毛)(利)(率)(仅)(7.6%。业)(内)(人)(士)(分)(析)(,毛)(利)(率)(偏)(低)(的)(原)(因)(可)(能)(是)(艺)(人)(分)(成)(过)(高)(,这)(或)(许)(也)(导)(致)(了)(开)(心)(麻)(花)(上)(半)(年)(在)(营)(收)(大)(幅)(增)(长)(的)(情)(况)(下)(,净)(利)(润)(增)(幅)(仅)(有)(53.72%。
唐)(人)(影)(视)(的)(毛)(利)(率)(比)(开)(心)(麻)(花)(下)(降)(幅)(度)(更)(大)(。相)(比)(于)(去)(年)(同)(期)(的)(54.22%,今)(年)(上)(半)(年)(唐)(人)(影)(视)(毛)(利)(率)(为)(28.24%,下)(降)(幅)(度)(高)(达)(48%。
唐)(人)(影)(视)(称)(毛)(利)(率)(下)(滑)(的)(主)(要)(原)(因)(是)(电)(视)(台)(的)(预)(售)(预)(期)(没)(能)(实)(现)(,公)(司)(认)(为)(产)(品)(的)(播)(出)(时)(机)(比)(等)(待)(实)(现)(更)(多)(的)(利)(润)(更)(重)(要)(,所)(以)(决)(定)(放)(弃)(等)(待)(电)(视)(排)(播)(,而)(由)(互)(联)(网)(平)(台)(独)(播)(。
长)(江)(文)(化)(的)(毛)(利)(率)(下)(滑)(也)(与)(电)(视)(台)(有)(关)(。公)(司)(称)(主)(要)(是)(电)(视)(台)(受)(视)(频)(网)(站)(冲)(击)(较)(大)(,大)(幅)(降)(低)(了)(影)(视)(剧)(的)(购)(买)(预)(算)(。
新)(三)(板)(的)(影)(视)(板)(块)(中)(还)(是)(有)(超)(半)(数)(的)(公)(司)(出)(现)(亏)(损)(或)(净)(利)(润)(大)(幅)(下)(降)(。亏)(损)(最)(多)(的)(为)(数)(元)(影)(视)(,因)(投)(资)(《谜)(巢)(》亏)(损)(1515万)(。海)(润)(影)(业)(参)(与)(《我)(是)(马)(布)(里)(》、《相)(爱)(相)(亲)(》因)(电)(影)(票)(房)(不)(及)(预)(期)(,拖)(累)(了)(业)(绩)(。青)(雨)(传)(媒)(上)(半)(年)(处)(于)(创)(作)(期)(,净)(利)(润)(减)(幅)(较)(大)(。和)(力)(辰)(光)(投)(资)(的)(《天)(坑)(鹰)(猎)(》《爵)(迹)(2》《世)(界)(欠)(我)(一)(个)(初)(恋)(》等)(作)(品)(确)(认)(收)(入)(都)(不)(在)(上)(半)(年)(。
  结)(语)(
影)(视)(“寒)(冬)(”之)(说)(已)(成)(行)(业)(共)(识)(,一)(二)(级)(市)(场)(缺)(钱)(的)(大)(背)(景)(下)(,BAT们)(的)(大)(手)(笔)(让)(行)(业)(艳)(羡)(,高)(价)(“嫁)(入)(豪)(门)(”的)(新)(丽)(传)(媒)(更)(是)(令)(市)(场)(咋)(舌)(。不)(管)(外)(界)(环)(境)(如)(何)(,继)(续)(留)(在)(这)(个)(行)(业)(的)(总)(得)(凭)(着)(一)(股)(信)(念)(走)(下)(去)(。曾)(经)(,许)(多)(人)(心)(中)(的)(这)(个)(信)(念)(是)(赚)(快)(钱)(,现)(在)(潮)(水)(退)(去)(,真)(正)(精)(耕)(细)(作)(的)(作)(品)(能)(在)(如)(今)(的)(市)(场)(上)(获)(得)(赏)(识)(。
整)(个)(中)(国)(电)(影)(市)(场)(一)(度)(出)(现)(疑)(似)(“拐)(点)(”,在)(这)(个)(池)(子)(里)(分)(一)(杯)(羹)(,越)(来)(越)(考)(验)(片)(方)(在)(内)(容)(和)(发)(行)(各)(个)(环)(节)(的)(把)(控)(。在)(传)(统)(的)(电)(视)(台)(渠)(道)(衰)(微)(的)(同)(时)(,内)(容)(方)(们)(开)(始)(更)(加)(密)(切)(地)(和)(视)(频)(平)(台)(合)(作)(,影)(视)(公)(司)(们)(纷)(纷)(加)(码)(互)(联)(网)(内)(容)(。
而)(“监)(管)(风)(险)(”已)(不)(再)(是)(一)(句)(例)(行)(的)(风)(险)(警)(示)(,正)(在)(成)(为)(所)(有)(内)(容)(生)(产)(者)(、内)(容)(平)(台)(要)(注)(意)(的)(首)(要)(问)(题)(之)(一)(。
  专)(为)(记)(者)(打)(造)(的)(平)(台)(
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